Tag Archives: seasonal shapes

Valentine’s Week: When a Twix Heart Isn’t a Heart and Is Only Barely a Twix

IMG_3612Seasonal varieties of candy bars are nothing new: Take the same shit you were planning to throw in there anyway, pour it into a differently shaped mold, package it with a fun color … voila! Profits. (?)

Seems pretty simple, but the different shapes of these candy bars has a penchant to upset the tested, fine-tuned and perfected balance of a tried-and-true candy bar. Sometimes it works for the better (e.g. the universally beloved Reese’s Egg and/or Tree), and sometimes it’s a Twix Heart. Continue reading

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